Mi Café Con McCafé

When it came time to connect to our US Hispanic audience we knew that, for them, coffee went well beyond just a little cream and sugar. It could include a deep conversation about una novela con la Abuela. Or getting up way too early on a Saturday because your favorite fútbol club is playing. For them, these are the kinds of moments that turn a mug of McCafé into “Mi Café.” That morning moment they can look forward to every day, their way.